{"id":184,"date":"2025-07-03T09:35:27","date_gmt":"2025-07-03T09:35:27","guid":{"rendered":"https:\/\/www.lifestyle.victoriamedia.net\/health\/?p=184"},"modified":"2025-07-03T09:35:27","modified_gmt":"2025-07-03T09:35:27","slug":"who-urges-50-price-hike-on-alcohol-tobacco-sugary-drinks-by-2035-through-health-taxes","status":"publish","type":"post","link":"https:\/\/www.lifestyle.victoriamedia.net\/health\/who-urges-50-price-hike-on-alcohol-tobacco-sugary-drinks-by-2035-through-health-taxes\/","title":{"rendered":"WHO urges 50% price hike on alcohol, tobacco, sugary drinks by 2035 through &#8216;health taxes&#8217;"},"content":{"rendered":"<div class=\"row sf-detail-content\" data-sf-element=\"Row\">\n<div id=\"PageContent_T0643CD2A004_Col00\" class=\"sf_colsIn col-md-8\" data-sf-element=\"Column 1\" data-placeholder-label=\"Item header\">\n<div class=\"sf-item-header-wrapper\">\n<p><em>Photo By Leif J\u00f8rgensen<\/em><\/p>\n<p><strong>The \u201c3 by 35\u201d Initiative targets tobacco, alcohol, and sugary drinks to cut deaths and boost health and development funding<\/strong><\/p>\n<p class=\"date\"><strong>\u00a0<\/strong>The World Health Organization (WHO) today has launched a major new initiative urging countries to raise real prices on tobacco, alcohol, and sugary drinks by at least 50% by 2035 through health taxes in a move designed to curb chronic diseases and generate critical public revenue. <a href=\"https:\/\/www.who.int\/initiatives\/3-by-35\">The \u201c3 by 35\u201d Initiative<\/a>\u00a0comes at a time when health systems are under enormous strain from rising noncommunicable diseases (NCDs), shrinking development aid and growing public debt.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"row sf-detail-content\" data-sf-element=\"Row\">\n<div id=\"PageContent_T0643CD2A003_Col00\" class=\"sf_colsIn col-md-8\" data-sf-element=\"Column 1\" data-placeholder-label=\"Body\">\n<article class=\"sf-detail-body-wrapper\">The consumption of tobacco, alcohol, and sugary drinks are fueling the NCD epidemic. NCDs, including heart disease, cancer, and diabetes, account for over 75% of all deaths worldwide. A recent report shows that a one-time 50% price increase on these products could prevent 50 million premature deaths over the next 50 years.<\/p>\n<p>\u201cHealth taxes are one of the most efficient tools we have,\u201d said Dr Jeremy Farrar, Assistant Director-General, Health Promotion and Disease Prevention and Control, WHO. \u201cThey cut the consumption of harmful products and create revenue governments can reinvest in health care, education, and social protection. It\u2019s time to act.\u201d<\/p>\n<p>The Initiative has an ambitious but achievable goal of raising US$1 trillion over the next 10 years. Between 2012 and 2022, nearly 140 countries raised tobacco taxes, which resulted in an increase of real prices by over 50% on average, showing that large-scale change is possible.<\/p>\n<p>From Colombia to South Africa, governments that have introduced health taxes have seen reduced consumption and increased revenue. Yet many countries continue to provide tax incentives to unhealthy industries, including tobacco. Moreover, long-term investment agreements with industry that restrict tobacco tax increases can further undermine national health goals. WHO encourages governments to review and avoid such exemptions to support effective tobacco control and protect public health.<\/p>\n<p>Strong collaboration is at the heart of the \u201c3 by 35\u201d Initiative\u2019s success. Led by WHO, the Initiative brings together a powerful group of global partners to help countries put health taxes into action. These organizations offer a mix of technical know-how, policy advice, and real-world experience. By working together, they aim to raise awareness about the benefits of health taxes and support efforts at the national level.<\/p>\n<p>Many countries have expressed interest in transitioning toward more self-reliant, domestically funded health systems and are turning to WHO for guidance.<\/p>\n<p>The \u201c3 by 35\u201d Initiative introduces key action areas to help countries, pairing proven health policies with best practices on implementation. These include direct support for country-led reforms with the following goals in mind:<\/p>\n<p><strong>Cutting harmful consumption<\/strong>\u00a0by reducing affordability;<\/p>\n<p>Increase or introduce excise taxes on tobacco, alcohol, and sugary drinks to raise prices and reduce consumption, cutting future health costs and preventable deaths.<\/p>\n<p><strong>Raising revenue<\/strong>\u00a0to fund health and development;<\/p>\n<p>Mobilize domestic public resources to fund essential health and development programmes, including universal health coverage.<\/p>\n<p><strong>Building broad political support<\/strong>\u00a0across ministries, civil society, and academia;<\/p>\n<p>Strengthen multisectoral alliances by engaging ministries of finance and health, parliamentarians, civil society, and researchers to design and implement effective policies.<\/p>\n<p>WHO is calling on countries, civil society, and development partners to support the \u201c3 by 35\u201d Initiative and commit to smarter, fairer taxation that protects health and accelerates progress toward the Sustainable Development Goals.<\/p>\n<\/article>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Photo By Leif J\u00f8rgensen The \u201c3 by 35\u201d Initiative targets tobacco, alcohol, and sugary drinks to cut deaths and boost health and development funding \u00a0The World Health Organization (WHO) today has launched a major new initiative urging countries to raise real prices on tobacco, alcohol, and sugary drinks by at least 50% by 2035 through [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":185,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,27],"tags":[],"class_list":["post-184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nutrition-diet-news","category-who"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin 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